Late last week we launched Apture 2.0 and the early feedback has been extremely positive. Users are simply blown away by the way it works, how it is designed and the huge rise in social sharing of their content.
Listed below are 10 of the best features within Apture 2 and why you should sign up. It’s 100% free and is one line of javascript. If you do not like to read there is a short video below that walks through most of the features.
1. Your Brand
In our research we discovered over 70% of visitors scroll 150 pixels down the page within 1 second of visiting a page. What this means is within one second a great majority of readers have scrolled past your branding and are simply reading the article. Apture 2.0 recaptures the affinity for your brand by always making it visible while they are reading.
2. Customization
Apture 2.0 is built from the ground up to be tailored to fit in with your site. You can insert your own logo, change the color of the bar or text. We went the extra mile and even built in the ability to support high-resolution artwork like transparent png files.
3. One Click Social Sharing
Constantly bloggers are forced to make decisions about where to place social sharing buttons. Do you put them at the top or bottom of articles? With Apture 2.0 you never have to worry because as your reader explores your content they will have the ability to share on Facebook, Twitter or via email whenever they want. Immediately users are noticing an increase in the number of times their articles are being shared.
4. No modification to your Site Template
You work hard in developing your site layout; you don’t want to have to move stuff around to make room for new functionality. Apture 2.0 is designed to integrate with nearly every website on the web by giving you full control over when it appears and disappears letting you keep things where they were.
5. Turn the Copying of Text into Pageviews
Some reports have stated up to 8% of total pageviews result in a user copying text to their clipboard they are reading. With Apture 2.0 if a user copies text 40 characters or less to their clipboard it immediately performs a search on the terms and brings back results to your reader. Possibly keeping them on your site and further engaged.
6. Makes Searching Your Site Easy
In most site templates site owners are forced to put the search box somewhere on the site wether it’s the upper right of the page or in the right gutter. Apture 2.0 puts the search box in the upper right at all times for your readers meaning additional pageviews are a few keystrokes away.
7. Bring Wikipedia articles, YouTube videos and Twitter results right to your site
Sometimes you simply cannot provide the answer your reader is looking for. Using patented technology Apture 2.0 displays to your readers additional content from Wikipedia, Twitter and even YouTube right on your site! Just because you reader wants to check out Wikipedia or YouTube doesn’t mean they have to leave your site.
8. Quick Preview
Apture 2.0 brings Google results right to your site, but in a very advanced way. We call it Quick Preview. How it works is in Safari and Chrome web browsers Apture 2.0 surfaces results from Google that can be opened up right on your site. Yes you read that correctly when a user searches inside Apture 2.0 and clicks a Google result it will open up right on your site. See the screenshot below from ShortFormBlog yet we are viewing the dimensions of the Nexus One from Google’s product page. Your readers shouldn’t have to leave your site to consume additional content.
9, Convert Highlighting of Text To Pageviews
Readers often highlight text while they read. Sometimes it’s out of habit and other times its to copy words to their clipboard for exploration within Search Engines. If a user highlights text 40 characters or less Apture 2.0 displays a small search button for the reader to quickly explore that topic.
10. Time on Site
With so much functionality your readers are going to stay on your site longer. On average every interaction within a search result lead to an increase in time on site of one minute.
Sign Up Today! or if you are a current user of Apture simply drop me an email with the words Upgrade Me and we’ll do the rest.
