What Apture’s publisher community (including The NY Times) can teach us about the Iran Elections

Steven

Profound events are unfolding right now in Iran. When the authority of one of the world’s most powerful modern-day theocracies is eroding, it is worth paying attention. But how can we make sense of what is going on half-way across the globe in a country that has been effectively closed to Western observation and exchange?

Here at Apture we talk every day about how publishers can use Apture to pull content from around the web into their stories. Grabbing rich media and adding it to your site can be an ideal way to help your readers experience what is happening in unfamiliar places and better understand hard to imagine events.

In the past few days we’ve been excited to see The New York Times using Apture in their coverage of the Iranian elections to great effect. Just yesterday, Robert Mackey at The New York Times’ The Lede blog linked to a video showing a seemingly spontaneous protest in Tehran subway station just days after the election. Another example shows Mir Hossein Mousavi addressing his supporters at a rally in Tehran.

Of course, it is not just The New York Times that is using Apture to cover the Iran elections. Other publishers have also found Apture an effective way to tell the full-story. Over the last 10 days our publisher community has found some amazing content and here is a small sample. Hope you find it as interesting as we do!

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7 Comments

On June 25th, 2009 at 9:47 am, DominicT said…

Winds of change are sweeping across the world. Its time we woke up to the changing times.

On October 12th, 2009 at 4:41 am, How to Use the Hottest Blogging Tool: Apture said…

[...] to stand out, and subscribers to scramble in at the door? Then I suggest you check out what the New York Times , Reuters, the Washington Post, the Wall Street Journal, the World Wildlife Fund, the blog of Tim [...]

On October 18th, 2009 at 10:47 am, How to Use Apture | bloggersexpose.com said…

[...] to stand out, and subscribers to scramble in at the door? Then I suggest you check out what the New York Times, Reuters, the Washington Post, the Wall Street Journal, the World Wildlife Fund, the blog of Tim [...]

On October 18th, 2009 at 5:06 pm, How to Use Apture said…

[...] to stand out, and subscribers to scramble in at the door? Then I suggest you check out what the New York Times, Reuters, the Washington Post, the Wall Street Journal, the World Wildlife Fund, the blog of Tim [...]

On October 19th, 2009 at 2:30 pm, How to Use Apture | Wizpress.com said…

[...] to stand out, and subscribers to scramble in at the door? Then I suggest you check out what the New York Times, Reuters, the Washington Post, the Wall Street Journal, the World Wildlife Fund, the blog of Tim [...]

On October 25th, 2009 at 9:20 pm, How to Use Apture || eMarketingView said…

[...] to stand out, and subscribers to scramble in at the door? Then I suggest you check out what the New York Times, Reuters, the Washington Post, the Wall Street Journal, the World Wildlife Fund, the blog of Tim [...]

On November 4th, 2009 at 2:25 pm, How to Use Apture « Blogoholics Anonymous said…

[...] to stand out, and subscribers to scramble in at the door? Then I suggest you check out what the New York Times, Reuters, the Washington Post, the Wall Street Journal, the World Wildlife Fund, the blog of Tim [...]

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